Tuesday, 8 November 2011


The UK is one of the most popular tourist attractions in the world due to the capital London. Also many of the people living in London like to go travelling abroad rather than staying here all the time. The travel market in The Uk is one of the biggest markets with millions travelling every year. Despite this drop, passenger numbers are still at some of their highest levels in recorded history.
Spain and France remain the most popular visitor and holiday destinations by far.
 The USA is the most popular long haul destination, with 2.5 million UK residents holidaying there in 2008.
 Mintel’s Domestic Tourism report estimated a 5% growth in UK domestic tourism for 2009.
Mintel also reported that in 2009, 2.5 million adults took ‘staycations’ - a period of time in which an individual or family remains at home or takes day trips to local attractions returning home to sleep.
 Enjoy England reports that UK residents made over 84 million trips within the UK for the purposes of holiday1 in 2009.
 According to Forrester more than 10% of European internet travellers use their mobile phones to look up flight or train schedules2.
 Research by Compete showed that based on overall site traffic to industry websites, industry recovery from the recession began in 2009.

Although holidays were very important to many people during the recession many people could not afford holidays as many people were made redundant and could not afford expensive holidays. This is where the idea of cheap holidays and cheap hotels came in. many people looked for an easy way to get out for a break even if it was within the country.
Apart from online sources many people go to travel agents to find cheaper packages for their holidays.

Year on year, there has been a decrease in the search for city breaks, though the gap between volumes in 2008 and 2009 lessened in May.
The decrease in searches for city breaks could well be due to consumers’ preference to spend on – and therefore research – one long holiday rather than a number of smaller breaks. This is indicative of people’s attitudes to large purchases being less impulsive and more considered - planning longer holidays which make the most of their money.

Also there are many peak times where people travel many being seasonal and occasional the surveys shoed that men travel most during new years or during the time of each others stag dos,And these occasional/festivals show group travelling where many people travel at one time.

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